typography

April Fools!

Best April Fools list selection from the Museum of Hoaxes:

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#5: San Serriffe 1977: The British newspaper The Guardian published a special seven-page supplement devoted to San Serriffe, a small republic said to consist of several semi-colon-shaped islands located in the Indian Ocean. A series of articles affectionately described the geography and culture of this obscure nation. Its two main islands were named Upper Caisse and Lower Caisse. Its capital was Bodoni, and its leader was General Pica. The Guardian's phones rang all day as readers sought more information about the idyllic holiday spot. Only a few noticed that everything about the island was named after printer's terminology. The success of this hoax is widely credited with launching the enthusiasm for April Foolery that gripped the British tabloids in subsequent decades.

Being overly sensitive to typography is like having an allergy

“I think sometimes that being overly type-sensitive is like an allergy,” said Michael Bierut, a partner in the Pentagram design group in New York. “My font nerdiness makes me have bad reactions to things that spoil otherwise pleasant moments.” One of his (least) favorite examples is the Cooper Black typeface on the Mass sign outside a beautifully restored 1885 Carpenter Gothic church near his weekend home in Cape May Point, New Jersey. “Cooper Black is a perfectly good font, but in my mind it is a fat, happy font associated with the logo for the ‘National Lampoon,’ the sleeve of the Beach Boys’ ‘Pet Sounds’ album and discount retailers up and down the U.S.,” Mr. Bierut explained. “I wouldn’t choose it as a font for St. Agnes Church even as a joke. Every time I go by, my vacation is, for a moment, ruined.”

Find out how bad Mad Men has been doing with historically-accurate fonts.... in the NYT

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