free content
Free copies of things vs. eight things you will buy
01/15/09 15:29 Filed in: publishing
Kevin Kelly
of Wired Magazine has written a manifesto
on information's need to be free, and the eight
things we will still pay for even if everything was
free. His concept of the Internet as giant Copy
Machine is amusing, and here is what he thinks we
will put coins in the machine for:
Immediacy
Personalization
Interpretation
Authenticity
Accessibility
Embodiment
Patronage
Findability -- let's seriously take note of this one.... Where as the previous generative qualities reside within creative digital works, findability is an asset that occurs at a higher level in the aggregate of many works. a zero price does not help direct attention to a work, and in fact may sometimes hinder it. But no matter what its price, a work has no value unless it is seen; unfound masterpieces are worthless. When there are millions of books, millions of songs, millions of films, millions of applications, millions of everything requesting our attention—and most of it free—being found is valuable.
Immediacy
Personalization
Interpretation
Authenticity
Accessibility
Embodiment
Patronage
Findability -- let's seriously take note of this one.... Where as the previous generative qualities reside within creative digital works, findability is an asset that occurs at a higher level in the aggregate of many works. a zero price does not help direct attention to a work, and in fact may sometimes hinder it. But no matter what its price, a work has no value unless it is seen; unfound masterpieces are worthless. When there are millions of books, millions of songs, millions of films, millions of applications, millions of everything requesting our attention—and most of it free—being found is valuable.